By Adedapo Adesanya
Hot on the heels of the recent launch of the G11 and G21, HMD Global, the home of Nokia phones, has announced three new Nokia C-series smartphones – the C21, C21 Plus and C2 2nd Edition.
According to the company, this responds to the success of Nokia smartphones in the affordable smartphone market, which saw a 41% increase in smartphone revenue for HMD from 2020 to 2021 and the company reached its first full year of operational profitability in 2021. .
Expecting one million subscriptions to its service suite in the first half of this year, HMD is also announcing a new service-focused division to continue this period of growth. This will allow the company to drive growth, attract talent and better support existing customers by streamlining internal processes.
Speaking on the subject, Mr. Florian Seiche, Managing Director of HMD Global, said: “2021 has been a year of transformation, driving solid revenue growth across the business and today we Let’s celebrate a new profitable chapter for HMD Global with the release of three new affordable Nokia devices that are not only safe, reliable and durable, but provide more people with access to the latest innovative technologies at a lower cost.
“I am delighted to announce that our service portfolio includes a secure device financing solution for smartphones and other devices. At HMD, we bring these two ingredients together, a high-quality smartphone experience and a financing solution that s builds on our mission to make modern mobile technology accessible to everyone.
“Combined with the success of our enterprise services offering to reach 1 million subscriptions in the first half and the delivery of the exceptional level of services that customers have come to expect from us, we are delivering an accessible and seamlessly connected experience for individuals and businesses. of the whole world.
Adding his contribution, Mr. Janne Lehtosalo said, “Our range of enterprise IoT offerings have already had a significant impact on many industries, including logistics, healthcare and fintech around the world.
“Following the creation of the new division, we believe that we will be better organized to further develop our offer to more industries, better serve our existing customers and bring new services to market. We are delighted to have reached a projection of more than one million subscriptions in the first half of the year and are proud to be able to continuously offer them unparalleled services, wherever they are in the world. »
Nokia C series review
All three new devices embody the qualities of durability and long battery life that Nokia phones became famous for all those years ago. This, combined with the best of Android™ software and security updates, cements HMD’s vision for 2022 and beyond – to build Nokia phones that last longer while maintaining excellent build quality.
Nokia phones have incorporated a beautiful Finnish aesthetic which is also functional. The company is bolstering its successful Nokia C-series range, which was launched in 2020 and already accounts for 16% of the company’s total smartphone sales over the past five years.
Nokia C21 Plus
The hero of the C-series family – Nokia C21 Plus – is the smartphone that keeps on giving. It’s built to last and rigorously tested to achieve sleek style and durability, while delivering battery life and, most importantly, remaining affordable. The device comes with two different battery sizes, 4000mAh and 5050mAh, which provide up to two and three days of battery life respectively, allowing users to stay connected longer and charge less.
Built around a sturdy interior metal chassis with an IP52 rating to protect against the elements, with resistance to dirt, dust and water droplets thanks to a tempered protective glass that shields the dazzling HD+ display of 6.5 inches – ensuring that Nokia Hope can withstand all of life’s hustle-and-bustle.
A 13MP dual camera with panorama and portrait modes lets you capture life’s best moments in stunning detail. A clean OS with minimal preloads gives you more room for the apps and content you choose. Plus, 2 years of quarterly security updates and AI fingerprint and face unlock technology ensure the Nokia C21 Plus stays secure, inside and out.
The Nokia C21 retains the excellent build quality, security promises and all-day battery life signature of the popular C series. autofocus that reads QR codes seamlessly. So whether people are scanning menus, making payments or simply looking for information, the Nokia C21 ensures that scanning QR codes is a breeze.
Improved memory capabilities, thanks to a multi-core processor, bring efficiency without sacrificing all-day battery life, while AI-powered face unlock is now supported by a fingerprint sensor digital for added security and convenience. Two years of regular security updates are also standard for C-series devices so users can rest assured that the Nokia C21 is working hard in the background to protect their smartphone.
Nokia C2 2nd Edition
The Nokia C2 2nd Edition comes with ultra-rugged and reliable Nokia build quality with even more ways to connect. Built to withstand life’s knocks, with a sturdy internal metal chassis and premium Nordic craftsmanship, this C-Series device has been rigorously tested to ensure it meets durability standards high and offers thoughtful and useful design at an affordable price.
Giving you greater freedom to connect and a reliable, ultra-smooth smartphone experience, all-day battery life from a single charge enables hours of talk time and days of standby. The large 5.7-inch display makes it easy for people to stream, share and scroll through their favorite content and apps in brilliant definition – and capture life’s best moments, day or night, thanks to the cameras front and back flash. 2 years of quarterly security updates also ensure the Nokia C2 2nd Edition stays secure inside. The up-to-date operating system with minimal preloads helps data go further, freeing up more space for the content and apps you love.
Other C-Series Accessories
HMD’s growth story continues with its accessories line, doubling the accessories business in 2021 with ambitious plans for future growth. The Nokia C21, C21 Plus and C2 2nd Edition come with a range of accessories, including wired and wireless over-ear headphones and truly wireless headphones that provide an easy hands-free calling experience.
Nokia Go Earbuds 2+ Truly wireless, clear and comfortable sound at an ultra-high value, while Environmental Noise Cancellation (ENC), sweat and splash resistance, up to 24 hours of playtime will allow consumers users even on the rainiest days
Nokia Earbuds (available wired and wireless) – a super lightweight design with soft over-ear padding and a foldable arm for added comfort and convenience, for a smooth experience whether you’re working or listening to music.
HMD Enterprise Division
The one million subscriptions are split between the three main products (Connect Pro, Enable Pro and Softlock) currently hosted under HMD Global Services, and consist of IoT connections, EMM licenses and device lock licenses. The global growth of HMD Global Services’ existing lines has led to the subdivision, which will allow the team to focus more on enhancing existing product lines, as well as innovating and creating new product offerings. for the customers.
Price and availability
Local prices, variants and availability will be shared in the marketplace at a later stage.